About Metagenics
Metagenics believes in helping people live happier, healthier lives by realizing their genetic potential. It’s why, when we defined Metagenics’ Mission, Values, and Vision, we started with our company’s own DNA. United by purpose and core values (Integrity, Authenticity, Respect, Diversity & Inclusion and Healthy & Happiness) the Metagenics’ team is dedicated to providing effective nutritional products and solutions, for healthcare professionals.
People Culture First
We believe the way we do business is as important as the business we do; that a company in the nourishment business should nourish its people, too. So, we incorporated healthy, sustainable care into every dimension of our culture. Our diverse and expansive team are a prime example of the power of a people-first approach. We know first-hand, when an organization prioritizes internal growth and fosters empathy, its people come together to set an example of what the world can become.
The Role
Are you someone who thrives on deciphering data puzzles and crafting strategies that drive results? We're on the lookout for an Omnichannel Analytics Manager to join our team and bring a fresh perspective to our analytics efforts.
As our Omnichannel Analytics Manager, you'll lead the charge in enhancing our digital analytics capabilities, transforming raw data into actionable insights that fuel our marketing initiatives. Your analytical prowess and knack for problem-solving will be crucial as you collaborate with our marketing leaders to optimize our omnichannel performance and drive business growth.
Embrace the thrill of data analytics, from multivariate analysis to machine learning, as you surf through vast oceans of data to discover trends and opportunities. With tools like SQL, SAS, or R, and visualization giants PowerBI or Tableau in your arsenal, you'll chart the course for our marketing success.
But it's not just about crunching numbers – it's about making a real impact. You'll be at the forefront of measuring and optimizing our digital campaigns, ensuring that our marketing efforts are always aligned with our business goals.
If you're ready to take your analysis skills to the next level and embark on an exciting new journey in the world of analytics, then join us at Metagenics. Let's transform data into action and drive success together, soaking up the California vibes along the way!
Key Responsibilities
Manage and further develop in-house digital analytics capabilities, including but not limited to: digital customer insights, audience targeting and closed-loop measurement
Translate business requirements into analytics design, and spearhead end-to-end analytics solutions development and delivery
Enhance our Omnichannel performance reporting that encompasses media and website KPIs connected with Amazon data to continuously track Omnichannel marketing impact and optimize cross-channel investment allocation
Partner effectively with media agencies, analytic vendors, and brand marketers for measurement and optimization for various digital channels and campaigns
Continuously explore advanced omnichannel analytic solutions, including multi-touch attribution modeling, promptly driving tactic-level media optimization
Demonstrate excellent visualization & storytelling skills, influencing decision-making within analytics teams as well as with stakeholders
Provide consulting to the key stakeholders in the campaign design/requirements gathering phase to ensure objectives are clearly defined and can be measured, content assets are properly tagged, and the campaign data is properly sourced to ensure integrity of the measurement
Contribute to various commercial analytics projects as needed. Examples include Customer Segmentation and Promotional Mix Analysis.
Basic Requirements
Bachelor’s degree
Exceptional analytical skills with strong experience in Omnichannel marketing measurement
3-5+ years of statistical analysis and modeling experience within complex analytical projects (e.g., Multivariate Analysis, Clustering, ML techniques)
Proficiency with SQL, SAS and/or R, MS Excel and Power Point
Experience with CDP/CRM platforms such as Microsoft Customer Insights
Experience working with Google Analytics or Adobe Analytics
Experience with visualization tools like PowerBI and/or Tableau
Experience in KPI and diagnostic metrics development
Experience in presenting business insights and providing recommendations
Strong interpersonal skills with the ability to effectively interact with all levels of employees including senior management
Excellent verbal/written communication skills, attention to details, and the ability to multi-task
Ability to work independently in a dynamic fast-paced environment, with minimal supervision
Ability to act with a sense of urgency while being responsive to changing business priorities
Compensation
The current range for this role based out of Aliso Viejo, CA is $113k/yr - $127k/yr.
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.
This role may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
Health and Wellness:
A minimum of two workdays per week are to be conducted at the Aliso Viejo office (25 Enterprise, Aliso Viejo, CA).
Learn more about how we help patient live happier and healthier lives here: https://www.metagenics.com/join-our-movement
Metagenics, and its companies are committed to providing equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other protected status with respect to recruitment, hiring, promotion and other terms and conditions of employment. Metagenics takes affirmative action in support of this policy to employ and advance in employment individuals who are minorities, women, disabled, and veterans.
Click here for Metagenics’ California Data Privacy Act Disclosure
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